🌐  damianvial.com → (Recommended experience if you are viewing in PDF).


Senior Creative Planner | Digital Marketing Specialist:

International experience in agencies such as TBWA, Ogilvy, Grey Group, Ladder.io, and tech Startups.

· Master's Degree in Marketing and Consumer Behavior. · Bachelor ****Degree in Advertising and Communication.

<aside> 🔄 Switch to: Spanish Version

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<aside> 📬 Contact: 📩 Email: [email protected] 🔗 **LinkedIn:** Damián Vial Loiseau ☎️ Phone: +34 644 126 150

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Nationality: · Chilean 🇨🇱 , French 🇫🇷**.** 📍 Currently in Barcelona 🇪🇸


💻 Experience:


**Present

2022**

<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/34157ad3-01fd-42ca-b732-e016cc62a3ae/1_tLue4Yqv6_53q86sn38jMg.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/34157ad3-01fd-42ca-b732-e016cc62a3ae/1_tLue4Yqv6_53q86sn38jMg.png" width="40px" /> Senior Creative Strategist:

Ladder.io - London, UK


Ladder | Growth Marketing Agency

Adaptive Growth Advertising Agency: · Strategic planning, research, development of creative concepts, development of growth testing plans.

References: · Lena Stalmasińska: Creative Planning Team Lead. · **Matt Lemmon: Head of Planning.

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**2022

2021**

<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/858866f8-5851-43e1-9be4-d5b2a45efa6e/Mesa_de_trabajo__127.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/858866f8-5851-43e1-9be4-d5b2a45efa6e/Mesa_de_trabajo__127.png" width="40px" /> Digital Marketing Specialist:

Kasaz.com - Barcelona, Spain.


Proptech Startup: · Digital marketing, Marketing Automation, Lead Generation, Funnels, Copywriting, Email Marketing, Content marketing, Social media management.

References: · Sébastien Marion: CEO. · Luis Fernando Cantón: COO.

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**2021

2020**

<aside> <img src="https://pbs.twimg.com/profile_images/1249499500416204801/tkmbF_dl_400x400.jpg" alt="https://pbs.twimg.com/profile_images/1249499500416204801/tkmbF_dl_400x400.jpg" width="40px" /> Strategic Planner Consultant:

RoadMap.


· Brand, competition, consumer, and trends analysis. · Strategy creation and Market Intelligence.

References: · Gabriel Jefferies: Founder.

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**2019

2017**

<aside> <img src="https://everything-pr.com/wp-content/uploads/2016/01/WPP.jpg" alt="https://everything-pr.com/wp-content/uploads/2016/01/WPP.jpg" width="40px" /> Strategic Planner:

Grey Group, Ogilvy, Geometry (WPP Group) - Santiago, Chile.


· Research and creation of reports and communication strategies for advertising campaigns.

Main Clients: · Nestlé | Coca-Cola Shopper portfolio | Miller Genuine Draft | Sky Airlines | Government of Chile | DirectTV.

References: · Armando Alcazar: Former President & CEO, Grey, Ogilvy and Geometry. · **Nuria Muguruza:** Senior Account Supervisor, Ogilvy.

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**2017

2015**

<aside> <img src="https://pbs.twimg.com/profile_images/805855647635935232/YrdciprS_400x400.jpg" alt="https://pbs.twimg.com/profile_images/805855647635935232/YrdciprS_400x400.jpg" width="40px" /> Strategic Planner: **TBWA - Santiago, Chile.**


· Research and creation of reports and communication strategies for advertising campaigns. · Experience with the TBWA DISRUPTION® and DISRUPTION® LIVE methodology.

Main Clients: · Heineken | Nissan | adidas | La Roche-Posay | Kraft - Heinz.

References: · Gabriel Jefferies: Head of Planning and Account.

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🎓 Education:


**2020

2018**

<aside> <img src="https://smartwatermagazine.com/sites/default/files/universidad_de_granada_logo.png" alt="https://smartwatermagazine.com/sites/default/files/universidad_de_granada_logo.png" width="40px" /> Master Degree in Marketing and Consumer Behavior: University of Granada - Granada (Spain) - EQF Level 7.


Specialisms: · Consumer’s behavior | Marketing research methodology | Psychosocial variables and buying behavior | Communication models | E-commerce | Business strategy.

Full scholarship holder: · "Beca de Magíster en el Extranjero, CONICYT, Chile 2018".

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**2015

2011**

<aside> <img src="https://media-exp1.licdn.com/dms/image/C4D0BAQFmQo_EpX9x_w/company-logo_200_200/0/1598045820549?e=2159024400&v=beta&t=tX7k1fwdtCyWcXm1dwB24gK9NLId17rboeNSb9Tz0LI" alt="https://media-exp1.licdn.com/dms/image/C4D0BAQFmQo_EpX9x_w/company-logo_200_200/0/1598045820549?e=2159024400&v=beta&t=tX7k1fwdtCyWcXm1dwB24gK9NLId17rboeNSb9Tz0LI" width="40px" /> Bachelor’s Degree in Advertising and Strategic Communication: Universidad Diego Portales - Santiago (Chile) - EQF Level 6.


Award for Academic Excellence: · Given by the Diego Portales University to the best academic performance of the cohort during the studies.

Award for Excellence in Research and Thesis: · Given by the Diego Portales University to the best thesis research of the student generation.

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Volunteer Experience:


[Foundation: Hay Mujeres - Gender Equality | Brand building and collaborator.](https://damianvial.notion.site/Foundation-Hay-Mujeres-Gender-Equality-Brand-building-and-collaborator-586587a0e8e949b4b2581199423997cb)

NGO: Todo Mejora - Civil Rights | Communication coordinator.

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